10 Ways to Write to Sell Without the ‘Ick’

Amy Cubbon
5 min readJan 5, 2022

Ah, selling. For some of us that word fills us with dread, right?

Well, it certainly did for me.

In fact, I struggled to grapple with the fact of becoming a copywriter because in some ways it felt unethical, and you guessed it, ICKY.

The courses I endured, the endless blog posts, and the top recommended books, all said the same thing.

Amy Cubbon

Copywriter, procrastinator, and lover of cats. Avid traveller. Future best-selling novelist🤞 Find me at www.killercopy.co.uk