10 Ways to Write to Sell Without the ‘Ick’

Ah, selling. For some of us that word fills us with dread, right?

Well, it certainly did for me.

In fact, I struggled to grapple with the fact of becoming a copywriter because in some ways it felt unethical, and you guessed it, ICKY.

The courses I endured, the endless blog posts, and the top recommended books, all said the same thing.